The
ABC's of
Business
Writing
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Brookfield's
Motivational Factors for Adult Learning:
Participation in learning is Voluntary
Self-worth is recognisedFacilitation is Collaborative
Needs to be dynamic with much Activity
Should cause a spirit of Critical Reflection
The objective is self-directed and empowered people
"Give a man a fish and you feed him for a day. Teach him to fish and you feed him for life"
Ever
judged a book by its cover?
What we write is seen as a reflection of who we are, and the organisation we represent.
What
image does your organisation project?
Are
you concerned about the quality of your business communications?
Learning Objective:
By
the end of the workshop, participants will understand:
The importance of targeting the Audience appropriately
The Basic principles of good writing
How to Communicate more effectively in writing
Target Audience:
Anyone who communicates in writing... In other
words, everyone!
For
everyone who needs to write letters (and emails), communicate effectively and
look professional
Content:
Who is my audience?
What is my key message?
How should I 'say what I mean', so I 'mean what I say'?
What is the appropriate structure?
Planning/mind-mapping, drafting and writing – the 80/20 rule.
Have I covered everything?
How to eliminate the ‘fog’.
Edit and proofread for excellence and results.
Length: One full day.
Format: Workgroup interactive
Optimum number Participants/facilitator: 18
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Revised and updated 2011
Page updated 9th April 2011